Wellness Clinic Website

Category

Client

Aesthetics Central Ltd

Location

United Kingdom

Date

June 2022 – Present

Rebranding, Web and UI/UX Designing for a Wellness Clinic

The primary goal was to rebrand clinic, to improve user experiences with easy-to-navigate CTAs and a strong brand identity. This included creating a user-friendly, visually appealing, and accessible website to increase engagement and conversion rates.

Scope of Work

UI/UX Design Process

User Personas

To guide our design decisions and ensure they were user-centered, we conceptualized user personas representing key segments of the target audience

Emily, The Busy Professional

Sarah, The New Mom

John, The Health Enthusiast

Usability Testing

Although we did not conduct formal usability testing sessions, we ensured the design met high UX/UI standards through continuous feedback and iteration:

User

Flow

Design and Branding

Branding:

Visual Design:

Interaction Design:

Outcome and Impact

Final Deliverables:

Client Feedback:

Project Success:

Quantifiable Success Metrics:

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